One of the most effective ways to drive traffic to your online business website and earn more online income is article marketing. With article marketing you can show your expertise on a specific theme while reaching out to your potential customers. Even though the content in the article is very important, the resource box at the end of the article could be a crucial factor for your success with this method. There are several things you want to include within this box as well as several things you want to leave out. The results you get from article marketing can be determined from the content you put in the resource box. To start, let’s go over what you want to include within the box. There are four specific things you want to include. The first step is introducing yourself by including your name. You want people to become accustomed to seeing your name in conjunction with the article. The next thing you should include is a short pitch about your site or the online business opportunity or product you are promoting. This should be anywhere between one and three sentences. The third step is to place a call to action. Now that you have presented a well written article and informed them briefly about what they can expect from your website, you want to tell them what to do now. Tell them they can find all this and more at your website. This brings you to the last thing you want to include, which is your website address in a valid URL form. While these are the four main things you want to include in your resource box with your article marketing, there are other things you can opt to include as well. Some other options consist of your contact information, a free report, or an email autoresponder. You just have to remember that the resource box must be enticing and compact at the same time. Now that you know what to include in the resource box, what are some things you do not want to include? You certainly do not want to talk yourself up or highlight everything you have achieved. It is also important not to go into details about your business or products you are promoting. The longer your resource box is the less likely people are going to click on the link you provide. Having a well-written resource box along with the articles you submit in your article marketing campaign can help you to earn more online income. While the content can entice people, it is the resource box that will generate the traffic to your online business website.